Pia Sundhage said no to invitations from the White House – and yes to GRID! The London Olympics gold-medal-winning coach of the U.S. women’s soccer team is already considered an icon. One of Sweden’s most acclaimed soccer players, she is now a coach with two Olympic gold medals and one World Cup silver. It’s her unconventional leadership style that makes the difference. The New York Times calls her one of the most interesting coaches they’ve come across. But her career path wasn’t a given. Growing up, soccer was a man’s sport. She went under a boy’s name for years, just to be able to play.