Mathias Döpfner

Mathias Döpfner on stage via Skype at GRID

German media house Axel Springer has a bold vision: to become the leading digital publisher. With flagship newspapers such as Bild, Europe’s biggest-selling paper, and Die Welt, one of the most influential, the company’s digital media activities already contribute more than 60 percent to its revenues and more than 70 percent to its earnings. Mathias Döpfner, Chief Executive Officer of Axel Springer, joined us via Skype for a talk around transformation.